Marketing/Promotion,Star Trek (2009 film) , trackback
Over the weekend Paramount started airing a new 30-second TV commercial, which is the 6th TV spot for the new Star Trek movie. Paramount have not yet made it available, but video is now online. Check it out below with TrekMovie.com’s usual screen caps and analysis.
With the tagline “This is not your father’s Star Trek" Paramount is definitely trying to appeal to that new mainstream audience who may not be interested in Star Trek.
Screencaps & analysis
This new TV spot has a few new shots, mostly extensions of scenes we have seen before. Below is a breakdown of all the new stuff in this commercial. [NOTE: caps are based on best video available – will be updated if/when Paramount provide better source].
Click images to enlarge
More trailer analysis and details
And in case you missed it, check out our previous shot-by-shot analyses:
- Trailer #2 (first ‘theatrical trailer’ also recut as ‘TV commercial #1)
- Super Bowl Commercial (aka TV Commercial #2)
- Trailer #3
- TV Commercial #3
- Kid-friendly Trailer (aka TV Commercial #4)
- TV Commercial #5
(Video cap thanks to CinemaClockHD)