We are into the home stretch awaiting the new Star Trek trailer coming up this Friday, and today our countdown retrospective brings us to the film that most consider the best of the TNG era, Star Trek First Contact from 1996.
They must travel to the past — to save our future
Theatrical trailer for Star Trek: First Contact.
In line with the film itself, this trailer says ‘big sci-fi adventure" from the gravelly-voiced narrator and epic stakes, to the copious combat and battle shots (even showing off the new new Enterprise E). This trailer also dips into the world of catchphrases to sell the film, especially with the soon-to-be classic line from Picard "The line must be drawn HEEERREEEE!"). All that plus some humor, snappy dialog and the S&M-sexy Borg Queen too. All in all this may be the best trailer of the franchise so far.
Also of note, this trailer uses more music from more previous Star Trek films than any other (TMP, STII and GEN). Even though Star Trek Generations is the first film to get a website, this is the first Trek trailer to list a website URL.
Teaser: Here come the Borg
First Contact’s teaser amps up the spookiness of the coming Borg invasion by bringing in a gravelly-voiced Trailer narrator guy. Without actually saying the word ‘Borg’ this trailer made it clear that this film would be a full on TNG film with the only Klingon in sight being Worf. Like many other Trek teasers, it uses live action from the new film, combined with previously used effects shots. In this case they are even more jarring as we see the Enterprise D (which was destroyed in the previous film). Although the E does not appear, you did get your first glimpse of the new uniforms and the new bridge.