It has been only four days since our last tidbits and even with all the other news about Star Trek, there still are a few things that fell between the cracks, until now. Today we have photos for the Star Trek scoring session, new updates on the business and marketing buzz around Star Trek, lots of interviews, clips and pictures…oh and ‘Star Trek The Cereal.’
Star Trek – The Cereal
The final piece of the Kellogg’s Star Trek promotion has landed, there is now a limited-edition Star Trek cereal showing up at your local grocer. It is a sweetened oat ceral with marshmallows shaped like the Starfleet logo (in various Star Trek colors). The back also has a Star Trek puzzle. Here are some pics found on Flickr.
Giacchino Scoring Session Photos + CD Signing
The fine folks at Varèse Sarabande, the label releasing the Star Trek Soundtrack have sent over info on a cool event they are doing in Los Angeles next month:
Date: 4/18/2009 Varèse Sarabande Records and Best Buy present a special in-store appearance and autograph event by Michael Giacchino, celebrating the release of his new score for STAR TREK! Be the film to hear and own the new soundtrack, on its release day, May 5, 2009!
Visit us on May 5 at 7:00 pm.
West Hollywood CA (Store 393)
1015 N. La Brea Ave
West Hollywood, CA 90038
Hope to see you there!
And remember last year when ScoringSession.com put up some kind of strange ‘courtroom sketches’ for Star Trek? Well now they have put up the real thing with a full gallery of images of Michael Giacchino and his orchestra recording the music for Star Trek, check it out.
UPDATE: Star Trek Music Podcast – discusses new score
Film Score Monthly has a great podcast covering the history of Star Trek scores, including a discussion of the new Star Trek score from Michael Giacchino. The discussion features our friend Jeff Bond (writer of "The Music of Star Trek").
More Star Trek biz buzz
Last week we pointed to an article at AdAge which said that Star Trek was facing stiff competition from the FOX Wolverine movie opening the week before. Now there are a couple more articles talking Trek performance, but with a more positive spin. Firstly Variety overviews the Trek marketing plan and notes that Wolverine is tracking somewhat better amongst the under-25 crowd, but also notes that Paramount has an aggressive marketing plan in the last couple of weeks targeting this group, with an emphasis on utilizing the power of the Viacom MTV networks. The article ends on a positive note:
Ultimately, rival studios say if the movie is good, Paramount will likely succeed in introducing a new and perhaps globe-spanning generation to the classic franchise. The pic has been screened for exhibs, who expect the movie to be a strong earner.
Also weighing in is Gregory Ellwood of HitFix, who says that his industry experience and contacts lead him to believe that Trekkies ‘shouldn’t worry. He overviews the marketing plan and Trek history and concludes:
So, distraught “Trek” fans, don’t freak out about coming in behind to “Wolverine,” “Angels & Demons” or “Terminator: Salvation.” Instead, take the long view and enjoy J.J. Abrams’ ride. Better yet, why not take bets on who will be the “Trek” breakout star before the crew of the starship Enterprise returns for a second go around? Chris Pine’s ascension aside, is it Anton Yelchin, Zoe Saldana, John Cho or Zachary Quinto? Now, that’s something really worth debating.
Anthony’s 2 cents —
I do believe that the box office rivalry thing can be overstated. It is quite possible that every single film that opens in May will be successful. According to my own sources at Paramount, they are very positive about this film and feel even more optimistic about the sequel, which has already had a script commissioned. Remember that before the Dark Knight cashed in with over $1Billion in 2008, the Bat franchise had to get restarted in in 2005 with Batman Begins, which had a global return of $372 Million. And for Star Trek to be deemed a success it doesn’t need to make as much.And Star Trek has a lot of advantages, including IMAX, more promo partners, and the Viacom networks.
Paramount is trying to resurrect what used to be a very valuable part of their portfolio, at a time when they need steady earning franchises. It my view JJ Abrams has delivered just the right kind of film for that. The big challenges are appealing to those teenagers and appealing to non-English markets (except for Germany where Trek has been strong). But Paramount is looking at this with a long-term view. It is not a done deal, but I am really not all that worried.
More interviews OZ, UK, and beyond
Even with all our coverage from Star Trek world tour, there is still more. First up we have another junket clip from the UK with Zach Quinto and Chris Pine. [capped by SalvorHardin…thanks]
Also from the London event, here is some blue carpet coverage from Irish TV3
…and here is more bromance from Quinto and Pine in another interview from Sydney Australia, from Ponder Pop.
And there are even more interviews:
- GMTV UK Morning show interview
- Vanguard: interview Chris Pine & Zachary Quinto
- CineFools: interview Star Trek director JJ Abrams
- SciFiWire: Summary of talk with ILM’s Roger Guyett and John Goodson on designing Enterprise
- Courier Mail: interview with Chris Pine
More photos from London and Berlin
For new pics, there are tons of photos from Berlin from the Paramount StarTrek.DE site, which includes a lot of stuff where the regular press didn’t have access, including shots inside the theater.
And there are more photo galleries from the London premiere at:
Star Trek Bullets
And if that wasn’t enough, here is some more
- Rod Roddenberry is hosting a screening of Star Trek on May 9th on Catalina island [more at Roddenberry.com]
- The Enterprise Project on the official ST09 has updated the artist Enterprise gallery with some new models
- Reader Juan Pablo has added Spanish subtitles to the various Star Trek trailers and clips, check them out at his YouTube Channel
Thanks to everyone who sent in tips, to many to name, but we love you all!