Today CBS and Paramount+ turned First Contact Day into a big virtual event with a series of panels, announcements and events. But they have something even bigger in mind for next year.
Star Trek: Mission Chicago 2022
The final announcement coming during the virtual First Contact Day event was for the return of the official Star Trek convention as a live in-person event. ReedPop, one of the world’s leading producers of pop culture events, announced today that they are joining forces with ViacomCBS Consumer Products as the official convention partner for the Star Trek franchise. The partnership will kick off in 2022 with an all-new event – Star Trek: Mission Chicago, a three-day “immersive experience” that will take place at Chicago’s McCormick Place Convention Center from April 8 – 10, 2022.
Star Trek: Mission Chicago will feature celebrity guests, interactive exhibits, exclusive merchandise, photo opportunities, costume exhibits, autograph sessions, gameplay and other “special surprises.” Reed Pop promises “Mission Chicago will give fans the opportunity to boldly explore the past, present and future of the franchise, while embracing the ideals of a diverse and inclusive future that remains at the center of Gene Roddenberry’s beloved creation.”
New cities every year
Following the inaugural event in Chicago, future “Star Trek: Missions” will travel to a new city each year.
“The Star Trek franchise has one of the most passionate and spirited fan bases out there, and we at ReedPop are excited to welcome them and ViacomCBS Consumer Products into our family,” said Lance Fensterman, Global President of ReedPop. “Together we plan to give the fans an incredible experience to remember and I speak for all of us at ReedPop when I say that we can’t wait to experience the energy that Star Trek fans will bring to Chicago next April.”
Veronica Hart, executive vice president, global franchise management, ViacomCBS Consumer Products added, “As the Star Trek franchise continues to grow and evolve, so too is our convention business evolving. We are excited to partner with ReedPop as our official Star Trek convention partner to take this next step in creating an event that will introduce the Trek experience to loyal and new fans alike each year.”
Reed Pop previously ran the official Star Trek Mission: New York convention in 2016. Other pop culture events they manage include Star Wars Celebration, New York Comic Con, Emerald City Comic Con, and Chicago Comic & Entertainment Expo.
For more information and updates on Star Trek: Mission Chicago, please visit www.startrekmissions.com.
First Contact Day wraps up… for now
This is the final First Contact Day official announcement. However, TrekMovie will have more coverage of today’s panels along with analysis of the new trailers and more. We will also dedicate this Friday’s episode of our All Access Star Trek podcast entirely to discussing everything from today. So stay tuned to TrekMovie for our full First Contact Day coverage.