Trek Remastered A Hit In Chicago, A Miss In NYC
Because Trek Remastered is syndicated the airtimes are based on the local broadcaster, with the show often being aired in the wee hours of the morning. Some stations are taking a different tack and Chicago’s WWME is a perfect example. Up until recently Star Trek Enterprise showed at 11 am on WCIU in Chicago, the nation’s third largest media market. When Star Trek Remastered was announced Weigel Broadcasting, who had the conract for Enteprise, took it as an opportunity. They decided to move the show to 6pm Saturdays and put it on WWME (also known as ‘MeTV‘) with a rerun on the following Sunday night at 11 pm. "It is a much better time and a pefect fit for MeTV," says Sean Long Program Director for Weigel. MeTV almost exclusively shows reruns of classic TV shows and starting next week Trek will be preceeded by the classic scifi show Lost in Space. "We are really excited about the the show and especially the new effects," said Long. They were so excited about new Trek they issued a press release and have been heavily promoting the show (see previous story). "We expect better ratings for the show in its new slot," said Long. WWME are already happy with the results telling TrekMovie.com that their overnight ratings showing a 550% improvement for the timeslot (previously airing back to back episodes of Batman). "Enterprise never really found its audience, but the classic show is for everybody," said Long. WWME plan on continuing to promote the show and said they would even be interested in showing Trek in its uncut form if CBS made that available.