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Toys R Us Gets Trekified This Weekend April 29, 2009

by John Tenuto , Filed under: Star Trek (2009 film),Toys , trackback

Beginning this weekend, Star Trek toy collectors and fans will find their local Toys R Us stores have a new display featuring Star Trek and sales and exclusives worth checking out if you are considering purchasing items from companies such as Diamond Select Toys, Playmates Toys, and Funko. Courtesy of TRU itself, TrekMovie has all the information and an exclusive sneak peek at this weekend’s TRU promotional flyer.


There are some good savings on Star Trek movie items from Playmates Toys starting this weekend at Toys R Us. The 12" collector figures, the Enterprise playset, the Enterprise toy, and the Transporter Playset are all up to 20% off. The 3.75" action figures are $9.99 for two (instead of $6.99 each). TrekMovie has been provided a sneak peek at the promotional ad from TRU that will be in Sunday papers in America.

First Look at this weekend’s TRU Sunday Insert
(click to enlarge)

Also, for those who prefer to purchase their toys online, all Star Trek items are free shipping at the TRU Star Trek online store (

Starting this weekend, there will be Star Trek boutiques in all TRU stores. They will include giant displays of Kirk and Spock and the Enterprise, along with the largest assortment of Star Trek toys, role play accessories and other items both based on the film and other versions of Star Trek. We have a pic of what these displays will look like from one already set up.

Look for Star Trek ’boutiques’ set up at Toys R Us stores this weekend
(photo by James at TrekToy)

For fans of the original Star Trek television show and feature films, there are also exclusive items for sale at TRU from Diamond Select Toys. These include an exclusive green shirt version of Captain Kirk and a special version of Kirk and Spock from Star Trek: The Motion Picture (they both have the grey uniform). Toys R Us is also selling the Scene It? Star Trek game, Star Trek Scrabble, Star Trek Quog vinyl figures, and Star Trek bobbleheads from Funko Toys.

Kirk in Dress Uniform…one of the TRU exclusives

It has been a great many years since Star Trek has had any kind of presence in Toys R Us. Now, Trek returns with treatment that is usually reserved for films such as Star Wars. TrekMovie will continue to bring you exclusive news about TRU and Trek, including pictures of the displays and a review of the Diamond Select Toys exlcusive action figures. Check your local papers for the Toys R Us advertisement this weekend.



1. Josh Brown - April 29, 2009



and… This is good stuff

2. Andy - April 29, 2009

I have the Phaser! I wanted to get the Enterprise model but I had to save SOME money. lol

3. Planet Pandro - April 29, 2009

NICE! I’ll have to check my local TRU and see if they’re on top of this…So far I’ve got all the 6-inchers except Pike and Uhura. Come on, TRU, help me complete my set!

4. Valar1 - April 29, 2009

A sale?!.. After I bought every freakin thing out there, they go on sale a week later?!!?

5. James - April 29, 2009

I have the enterprise toy and a couple of figs. Once I found out the bridge is a vinyl play mat that killed it’s appeal.

6. Selor - April 29, 2009

Hope my local Toys’R’Us don’t get overlooked with it, I don’t trust them ^^

7. krikzil - April 29, 2009

Well crap. I already bought my goodies. I do know the website is featuring FREE shipping right now which I took advantage of for a few items that weren’t in the store.

There were several error figures too. Two packages were marked as Cadet Uhura but contained McCoy.

8. CAPT CRUNCH - April 29, 2009

icant’ believe there is no ST video game coming out for the movie??!!
there is always a movie tie in no matter what movie it is??!!
i see wolverine got his!

9. Selor - April 29, 2009

As I see, the German page doesn’t even have somethinge Star Trek related in theire Database (just a lot Star Trek, Wrestling things and such)… so I have to wait till saturday or next week to see if the Toys’R’Us in Wuppertal get any of these…

10. Selor - April 29, 2009

Not a lot Star Trek, but Star Wars… damn it, can’t think properly of anything else than ST ^^

11. Red Shirt Support - April 29, 2009

To do list for the next 9 days:

Go to Toys R Us this week and act like a man child.

Watch all of Trek re-mastered season one.

Go see Wrath of Khan on the big screen on Saturday.

Check Trek Movie every hour for updates.

Wait for May 8th to come quickly.

Oh yeah…find time to eat, sleep, support the family, shower…yada, yada.

12. I am Kurok! - April 29, 2009

The two figures for $9.99 is a sweet deal. They go for six & change at Wal-Mart.

5. The hook is for you to buy all the 3 inch figures; each comes with a specific bridge station and chair.

13. Tony Whitehead - April 29, 2009

I do wish that Paramount’s marketing department would have had more than one day of shooting for the cast photos. Not real impressive. A different photographer would be a great idea next time. Now back to your regularly schedules toy commenting.

14. Ciarán - April 29, 2009

Yesterday, I went out and bought the phaser, tricorder, communicator and the Big E herself. I like them, but they are very “toy-ish”. Not a mark on the exquisite Art Asylum/Diamond Select products which are replica quality.

15. Clinton - April 29, 2009

Was at the local Toys ‘R’ Us earlier this week and noticed they had also found some supply of 40th Anniversary Classic Trek Enterprise models to put on the shelf.

16. ChefDavid22 - April 29, 2009

LOL as much as I Seriously want togo buy all this stuff I just cant make myself do it. I have boxes and boxes of collectables collecting dust in the addict.

I did however buy the tittanum spork. ;-) I am a Chef so I had to have it.

17. ChefDavid22 - April 29, 2009

Argh darn typos.
Addict = attic
togo = to go

18. Starfleet06 - April 29, 2009

11: You’re a man after my own heart.

However, I add one thing to the list: Study for exams. Which, let me tell ya, is gonna be pretty hard come next week…

19. The Captain - April 29, 2009

Please shoot the people who say “first”.
Bummer. I don’t live in the states, so no trek toys R us for me….

20. Steve-o - April 29, 2009

yay i bought the phaser from toys r us a week ago its ok. i think the high metallic paint job makes it look like one of those cheap dollar store ray guns that make an annoying sound sequence. also after a week i am noticing alot of scratching and chipping of the paint in certain areas. it wasnt built to last.

while on the other hand my tricorder, phasers, and other various playmates toys still look great after so many years

the tricorder and communicator look good though.

hopefully DST will be making toys for big kids soon

21. Trekkie1450 - April 29, 2009

I’ve already bought my new movie tricorder, phaser, communicator, and U.S.S. Enterprise model from toys R us. Awesome stuff.

22. Ensign Ro- (short for Roland) - April 29, 2009

Our local Wal-Mart is disgraceful. I’ve been looking for the new toys there…nothing! And when I ask about them I get a blank, doe-eyed stare. The nearest T-R-U is a 45 minute drive. I’m thinking a nice liitle weekend drive is in order. :-)

23. Ensign Ricky - April 29, 2009

I saw a bunch of stuff at my local Walmart. Almost purchased the enterprise model. Decided to let someone younger have at it.

24. Closettrekker - April 29, 2009

#22—-My wife got my Star Trek Original Series Pez collection at our Wal-Mart, but I haven’t checked on the availablity of any toys there. My kids don’t really get into action-figures and such.

If it isn’t a baseball, football, basketball, or related item—-they don’t have any use for it (unless it’s a video game version of one of the above).

25. Shatterhand - April 29, 2009

Well, I guess I know where I’m going this weekend. ;-) I can almost see my wife rolling her eyes at me, laughing, and shaking her head at the sheer magnitude of nerdiness she got in the man she married.

I’ve already picked up the Enterprise and the Tricorder, and a few of the figures (3 of the mid-size, 3 of the small size). The playsets, especially the transporter, are tempting, but I think that’s pushing it for me.

I love everything about the figures, EXCEPT the lack of poseability in the smaller figures. You can’t get them to sit in the chairs that come with them! Their legs don’t bend all the way; someone dropped the ball on that one.

26. trekboi - April 29, 2009

No Uhura or Pike here too.
Australia has only got the 3.75 & 6 figures & Enterprise.

27. T2 - April 29, 2009

I saw this display at my TRU last Friday…walked in, jaw dropped, and I think I heard a choir singing too, it was nice. I picked up my tricorder and had to pry myself away. 20% off means I can get my bridge set and transporter. I wonder if theyll get cheaper after the movies been out.

28. st-midway - April 29, 2009

on my way home from school today I counted 8 star trek posters^^

29. CAPT CRUNCH - April 29, 2009



30. Sheryl - April 29, 2009

My local WalMart had all the new Trek goodies clustered in a corner, under the Star Wars sign :(

I guess I’ll have to go to TRU this weekend, though. With all the merchandise coming out, I was worried I’d have to skip some items!

31. Shatner_Fan_Prime - April 29, 2009

I’m a grown-ass man who will def be trolling TRU, Target, and Walmart looking for this stuff!! I like this, it’s exciting!!

32. RTC - April 29, 2009

I ordered the communicator, phaser and tricorder from Amazon because my local TRU was always notorious for not having Trek stuff. Big mistake on my part. Amazon had the communicator on backorder, and the phaser and tricorder are taking forever to arrive. I bopped by TRU and was able to nab the Enterprise and the communicator right off the shelf, right next to ample supplies of the phaser and tricorder — and for $4 apiece less than what I’m paying Amazon.

So … be sure to check TRU first.

33. 24th Century Rockstar - April 29, 2009

I saw a set up not unlike the Trek boutique at the Wal-Mart down the street from my place and my face lit up like the 4th of July. Not only that, but there were kids taking the toys down from the display amidst assorted ‘Ooos’, ‘Aaaahs’, and ‘Wows!” from the tykes AND their parents; I couldn’t help but be a teensie bit touched at the sight.

You know, it’d be kinda nice to see another generation of kids inspired by Sci-Fi and Fantasy again. When you think about it, the late 70’s til early 90’s, were chock full of fun and accessible franchises that tended to ebb off after a time. Not to say that accessible Sci-fi and fantasy are extinct – far from it – just that I’ll be rooting from my corner each and every time I see some new or resurrected franchise brought into the limelight with the caliber of class and thoughtfulness that we’re seeing Star Trek, Transformers, Batman, and several of the more recent Marvel Comics films receiving.

#22 – Ensign Ro (Roland)

My local Barnes & Noble is much of the same ilk right now. A couple of days ago I popped into the bookstore to look for a copy of Star Trek: Countdown and was surprised to find a Star Trek section scandalously smaller than my own private collection at home! My first thought was that there must have been another display somewhere in the store, or perhaps the new interest in Star Trek depleted their reserves, but when I braved the miles of Stephanie Meyer “Twilight” displays to ask an employee to search the store’s database for Star Trek – sure enough – that one row – one shelf wonder was it. Fortunately I was eventually able to track down a copy of ST: Countdown and give it a read on my own (a friend had already purchased a copy) – so thanks a lump B&N!

I guess not everyone is up for jumping on the bandwagon to the stars just yet. :\

– 24thCRS

34. Planet Pandro - April 29, 2009


Right On! (oh, its just like looking in a mirror)


Agreed. At my TRU a couple weeks back, I went to grab up what I could…and there were kids and adults alike combing through the Trek toys. an employee walked by and asked if there was anything I needed help finding, and I replied “nope, this is what I came here for” and he said alot of people had been checking this section of the store out in anticipation of the new movie. It’s really nice to see ST have a high profile again.

35. LordEdzo - April 29, 2009

The TRU in Norwalk, CT has had its movie display up for about a week now. Crowded in next to it, on the same wall, aren’t “Wolverine” toys, but rather “Terminator Salvation.” Kinda surprising, I guess.

36. cpelc - April 29, 2009

29 –

Verizon had an image of the E like that and the BK toy version is like that as well…not sure why

37. falcon - April 29, 2009

Not only at TRU – my local Blockbuster store also had some Trek stuff in it, including repops of the old Mego action figures (in cloth uniforms, no less!).

38. Captain Roy Mustang - April 29, 2009

Goin to get them yay

39. Nate - April 29, 2009

Anyone know when the Enterprise keychains will be coming out?

40. Cobalt 1365 - April 29, 2009

One promotional toy missing from Star Trek continues… Lego.

Sigh, the disappointment continues.

In other news, awesome sale!

41. krikzil - April 29, 2009

I swore I wasn’t going to start collecting the new Trek stuff….just stick with the old. But then I went to TRU last weekend to buy a gift for a friend’s kid and found an entire aisle filled with Trek things and was lost.

$380 later….but the look on the clerk’s face made it kind of worth it.

“No Uhura or Pike here too.”

1 per case is what I’m hearing so they are extremely limited. I was so annoyed that the ones at my TRU were mismarked.

“Argh darn typos.
Addict = attic”

Actually, I think that was Freudian….no? As my above tale indicates, I find collecting rather like an addition.

42. AJ - April 29, 2009

I was just in a Wal-Mart, and not a trace of Trek items at all. Is this exclusive to TRU?

43. THX-1138 - April 29, 2009

My B-Day is May 17th. Do you know how difficult it has been to not get anything that I have seen from the stores because I know that my friends and family will be getting these for me?

OK, I DID have to get the new Enterprise. It was the only way my wife could keep my ship jones sated.

Nice to see the toys pop up in my home town as….


(sorry for the off-topic rant)

44. Captain Dunsel - April 29, 2009

OK – Now can any of the advanced class tell us- Are the ribbons on the Classic Trek Kirk’s dress uniform correct?

45. THX-1138 - April 29, 2009


From what I can see, yes. Although Kirk didn’t normally wear a twisty-tie around his waist and arms as a part of his dress uni. That was reserved for the Orion gal.

46. weerd1 - April 29, 2009

I bought the complete run of 3.75″ figures as well as the bridge, and these are some of the shoddiest figures I have seen come from a major toy distributor in years. I had to return two of the figures for really bad paint flaws, and the bridge “viewscreen” panel (and there is only one, so I hope your figures really want to look at the Narada all day) was cracked coming out of the package. Additionally, I had to take an exacto knife to most of the figures elbows and knees to remove flash to allow the joints to bend. When I contacted Playmates they had me send them pictures of the problems. I am hoping enough people will complain and follow on releases will be better. These toys are not only well below the quality of anything Hasbro or Mattel is putting out now, they are well below the quality of the Trek toys Playmates released in the 90s.

However, I found three of the Hot Wheels starships (Enterprise A, Enterprise D, Reliant) at Target, and they are excellent. Looking forward to their version of the new E so I can skip the poorly molded Playmates version.

47. weerd1 - April 29, 2009

25- I found you can bend the knees on the small figures to 90′ if you pull the lower leg slightly away from the joint. They do this funny slide thing with just a but of effort, but don’t pull too hard!

48. Sallah - April 29, 2009

Hey cool! That’s my picture of my toys r us display!

49. Mr Lirpa - April 29, 2009

Bought the new Enterprise, the Phase and the communicator at TRU here in the UK a couple of weeks ago, and my wife found the receipt! felt guilt, but no shame.

luckily it was just a few days after my Birthday so i had an excuse to pay nearly 50 pounds for toys…little did she know that i had also already ordered TOS season 1 on Bluray… I am so broke.. this can only get worse!

50. John Tenuto - April 29, 2009


Thanks to Sallah for the picture who is one of the best news source about toys at!

51. Razorgeist - April 29, 2009

Stopped into my local TRU today and saw the massive display. I was nearly drawn to tears.

52. Valar1 - April 29, 2009


“..these are some of the shoddiest figures I have seen come from a major toy distributor in years”

I hear you. I bought these purely out of sentiment, and the few packages I’ve opened tell me these won’t last long in a kid’s hands. I also agree that Hasbro makes much better toys- I saw a nearby display that had a Captain America 3 inch figure of the “Marvel Universe” line, I just had to get that, and man is that thing cool. It can pose all kinds of actiony ways, it feels sturdy and the detail is incredible.

But I think the price is a big factor in the Star Trek figure’s lack of quality- at 6.50 where I got them, and now 5.00 due to the TRU sale- you get the Trek action figure, a bridge chair, a bridge console, a weapon, a belt, a stand. Whereas the much better Capt America figure had the figure and a shield for 8.50.

If the toy company had instead made better quality figures and cut down on accessories it might have been more satisfying.

53. jmralls2001 - April 29, 2009

I got the Enterprise. I had to go to a Walmart in another city to get it because ours never has anything. Ours still doesn’t have any Star Trek stuff. At least last I checked it didn’t. And that was over the weekend.

54. Viking - April 29, 2009

I’ll be there!!!!!!!!!!!!!!

I…………..uh……..gotta shop for the grandkid. Yeah, that’s it. :-)

55. Closettrekker - April 29, 2009

#42—-Got my TOS Pez set at Wal-Mart, but I think the toys are just Toys R’ Us.

56. RAMA - April 29, 2009

My Walmart has about 5 action figures and just put out the Enterprise. I don’t collect, but it was nice to see.

57. RAMA - April 29, 2009

OOps that’s 25 action figures, not 5.

58. I am not Herbert - April 29, 2009

I’m pre-ordering my TOS Science Tricorder from TRU!!!

…the rest of the playmates stuff I’ll leave to the kids, but looks like Star Trek is doing it’s part to help the economy recover! ;-)

59. Roy - April 29, 2009

Man, I can’t believe that all you people are going to run to Toy R Us this weekend just to buy this crap that Playmates produced. Compared to what Playmates produced over 10 years ago; these new toys don’t even compare.
The new 3.75″ figures are not proportioned correctly, you have a vinyl placemat for the floor of the new Enterprise Bridge Playset, you have to buy more 3.75″ figures just to have complete bridge set, the phaser & tricorder look like cheap plastic with flashing lights, the Transporter Playset is awful looking, and the new Enterprise Ship looks like to should be pulling Santa’s sleigh at Christmas.
I know these are toys and not very fine detailed work of art but compare to what Hasbro & Mattel are putting out with their Marvel & Star Wars lines; the Playmates New Star Trek line suffers in comparision. Also with price their charging for these items; you think people would want better quality for their money.
I know this is just my opinion and many people won’t agree with me. Which is fine. What other people do is their business and if alot of you want to buy these new Playmates toys; that’s entirely up to you.
Don’t think I’m a Star Trek hater; just the opposite. I love Star Trek and my favorite is and always will be The Original Series. I still have my original Playmates Star Trek TOS toy line and will not part with it; even though the wife thinks I should. She would love to pull up a Garbage Truck to my house and dump ALL MY STAR TREK ITEMS into it. I just wanted to give my opinion (Right or Wrong) on the quality of the Playmates New Star Trek Line.

60. Driver - April 29, 2009

Picked up the Enterprise box and it weighs next to nothing…and costs $30.00. No way.

61. Michael - April 29, 2009

One thing wrong with this promotion……………The ad breaks Sunday paper wise…but all the TRU stores in my state, have & ARE CLOSED ON SUNDAYS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Way to go TRU!

62. Steve J. - April 29, 2009

Has anyone seen the new Mattel die-cast metal Star Trek ships yet? Will they be part of the TRU display?

63. JG - April 29, 2009

I saw the ST diecast last night at Target: refit Enterprise, TNG Ent, and Reliant.

64. jonboc - April 29, 2009

#59 “The new 3.75″ figures are not proportioned correctly, you have a vinyl placemat for the floor of the new Enterprise Bridge Playset, you have to buy more 3.75″ figures just to have complete bridge set, the phaser & tricorder look like cheap plastic with flashing lights, the Transporter Playset is awful looking, and the new Enterprise Ship looks like to should be pulling Santa’s sleigh at Christmas.”

I don’t like the quality either, but if I see one kid smiling and pulling something off the shelf to take it home and actually PLAY Star Trek, then it’s all worth it. It’s time to re-fire the imagination of kids with the imagination of TOS.

65. Some Dude on the Internet - April 29, 2009

I want the grande Enterprise!

66. John Sullivan - April 29, 2009

Don’t want the grande Enterprise. Just want THE Enterprise. Haven’t seen it yet here.

67. cameron - April 29, 2009

For any of you who are NASCAR and trek fans there will be a car with a Star trek paint job on it this weekend, check for updates …… just thought everyone wanted to know.

68. Weerd1 - April 29, 2009

64- kids are shrewd my friend; they know the difference between quality toys and something which should be hanging on the peg at the dollar store. I still have GI Joes I played with as a kid- unless kids are REAL CAREFUL, these won’t last past the teenage nostalgia stage.

69. James Cannon - Runcorn Trekkie UK - April 30, 2009

#4. Valar1 – April 29, 2009
A sale?!.. After I bought every freakin thing out there, they go on sale a week later?!!?

With you on that one… bought FOUR Enterprise models from Warrington Toys R Us in UK last week…….

70. Nicker - April 30, 2009

I finally got my hands on a fairly decent Playmates movie Enterprise where the paint and lettering wasn’t a disaster, although I still had to tweak it after I got home to clean up some factory smears and blotches. Our local Wal-mart has the ship and figures but no phasers,communicators or tricorders. I heard that DST is finally planning to bring us TOS klingon battlecruiser. Can’t wait to see it! Wish they would make the original bridge playset sort of like what Playmates did back in the nineties with the next generation. My only problem now is to find a place to display and store all my stuff and we won’t even talk about my depleted bank account! LOL!!!

71. Shatner_Fan_Prime - April 30, 2009

#43 “My B-Day is May 17th.”

Mine too! I’m having a big Trek-themed party!

72. krikzil - April 30, 2009

6″ Uhura and both size Pikes are available on TRU’s website with free shipping. You can also pre-order the TRU exlcusive DST’s Kirk, Spock & McCoy figures coming out in July.

73. Forrest - April 30, 2009

Hey. CBS/Paramount! As long as you’re Star Warsing this property, would you mind putting some cute maintenance robots on the Enterprise in the next movie? You could sell a bajillion of them.

74. Shatterhand - May 1, 2009


That comparison is completely unreasonable. I hardly would consider this “Star Warsing”. I mean, please; go to a Toys R Us or even a Target or Wal-Mart; take a look at the massive selection of Star Wars toys, then compare it to the two or three rows of Star Trek action figures, if they even have THAT many.

The Star Wars line has gotten completely out of control. They manage to come up with figures for characters that had all of fifteen seconds of screen time, and let’s not forget the multiple variations on the same character. The most ludicrous thing of all? Star Wars Transformers. Yeah, okay…check please.

Meanwhile, here’s the Star Trek movie toy selection; one version of each character for each figure size, one ship, three accessories, two playsets. DONE.

Yeah, that’s “Star Warsing”, alright. *rolls eyes*

75. Forrest - May 3, 2009

Give ’em a chance. (And I bet somebody in C/P management has already sent at least one nasty memo about the untoyable Narada design.)

Besides, there should be cute robots on the Enterprise. We’ve got them now, for goodness’s sake.

76. krikzil (aka Lixy) - May 3, 2009

RE the sale — go back to the store this week while the sale is still on and they will refund the difference of the amount you paid and new sale price. I just got back $50. The sale is also being honored online.

77. Marc - June 1, 2009

Toys R Us throws out those cool displays! Heart broken to find this out this past weekend:

Walked into Toys R Us to check new stock on the ol’ Star Trek, saw that the huge display came down, and was replaced by the new Transformer film coming out soon, when I asked the re-set manager what and where did the cool movie display with the huge Enterprise went with the logo and space backdrop, he uttered these words to me very plainly with no emotion, just like a Vulcan……..”We threw it out and shredded it this morning.”

I “boldly” asked again, in a dazed state of bewilderment, and got the same response once again. He went on to say…”Yeah, we don’t do anything with that stuff these days, it just get’s thrown out.”

He informed me that too many people in the work force have faught over that stuff through the years, so now Toys R Us just shreds it and throws it away. FYI is represented by Gorilla Nation. Please contact Gorilla Nation for ad rates, packages and general advertising information.