Super Bowl LVIII is coming on Sunday, February 11. Expected to once again be the most watched television event of the year, the game will air on CBS and stream on Paramount+. Of course, Paramount will use the opportunity to promote its streaming and they just released an extended version of the ad they plan on running and it features Star Trek: The Next Generation icon Sir Patrick Stewart.
Sir Patrick’s Hail Mary Pass
Like previous “Paramount Mountain” spots, the new ad features several characters and celebrities that can be seen on Paramount+. Sir Patrick both narrates the ad and leads the team as they make their way up the mountain.
Of course, Sir Patrick represents Star Trek and the Paramount+ original series Star Trek: Picard. Joining him are Miami Dolphins quarterback Tua Tagovailoa, Drew Barrymore (of the Drew Barrymore Show), Jeff Probst (Survivor), and Thomas Lennon (Reno 911). Also on the team are the animated characters Arnold Shortman (Hey Arnold!), Dora the Explorer, Knuckles (Sonic the Hedgehog), and Peppa Pig, along with the Master Chief from Halo. The band Creed shows up to add music to the spot, with Sir Patrick and others singing along to their hit song “Higher.”
The San Francisco 49ers play the Kansas City Chiefs in Super Bowl LVIII at Allegiant Stadium in Las Vegas on Sunday, Feb. 11, starting at 6:30 p.m. ET. The game will air on CBS and stream on Paramount+. There will also be a special kids-focused broadcast on Nickelodeon.